“It all started with VIVA GLAM Lipstick; the bullet in passionate red that was the shot heard around the world.” - M·A·C
AS THE FIRST face of M·A·C VIVA GLAM in 1994, RuPaul makes her return with the original burgundy-red lipstick that started it all, and now introduces the limited edition Lipglass as well. This is my first VIVA GLAM purchase and I’m very excited to be a part of this powerful cause. Every cent of the selling price of VIVA GLAM Lipstick and Lipglass goes toward helping women, men and children living with and affected by HIV/AIDS. Now this is a cause I will proudly support!
VIVA GLAM I Lipstick (matte) and new Lipglass
VIVA GLAM I: Lipstick
VIVA GLAM I Lipstick is a classic. It is described as an ‘intense brownish blue-red (Matte). It is surprisingly comfortable on the lips for a matte lipstick and the shade is absolutely stunning!
VIVA GLAM I Lipstick
VIVA GLAM I: Lipglass
VIVA GLAM I makes its debut as a limited edition Lipglass. Described as an intense brownish blu-red this shade commands attention. Perfect to wear on its own, or top off Viva Glam I Lipstick for rich shine.
VIVA GLAM I Lipglass
VIVA GLAM I Lipstick and Lipglass
Both VIVA GLAM original Lipstick and Lipglass are gorgeous worn on their own, but I find the combination of the two absolutely stunning together. In the past I have avoided blue-toned reds but I find this one flattering on my warm skintone. I applied the Lipstick with a lip brush to be a little more precise, but using a lip pencil would be ideal. The Lipglass is very easy to apply straight from the tube, so if you are not a lipstick girl, you can still get in on the VIVA GLAM Original action so you can wear this iconic shade as well!
Visit MacAidsFund.org to see what a difference your M·A·C VIVA GLAM purchase does for the lives affected by AIDS. It is powerful!
THE VIVA GLAM STORY
In 1994, M·A·C introduced VIVA GLAM, an outspoken deep red that was universal in appeal and glamour. In 1997, a second lipstick was created VIVA GLAM II, a pinked mauve. VIVA GLAM III, a foxy brown plum launched in 2000. VIVA GLAM IV, a heartful rose charged with gold, introduced in March 2002. In March 2004, Viva Glam V makes its debut, a pure neutral pink with a delicious Lustre finish!
VIVA GLAM VI, the newest memberof the VIVA GLAM family, is a warm terracotta-plum with pearl finish. Wear it alone or finish it off with a coat of VIVA GLAM VI Lipglass. Every cent of the selling price of VIVA GLAM Lipstick and Lipglass is donated to the M·A·C AIDS Fund to support men, women, and children living with HIV and AIDS.
PRICE AND AVAILABILITY
- VIVA GLAM I Lipstick (Permanent) 3.0g, $15 USD. Available now at Nordstrom and MAC.
- VIVA GLAM I Lipglass (Limited Edition) 4.8g / 0.17 oz, $15 USD. Available now at Nordstrom and MAC.
Are you part of the VIVA GLAM cause? I'd love to know what your favorite VIVA GLAM shades are!
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Copyright. The content in this post is protected by copyright. MAC VIVA GLAM Campaign images credit: MAC Cosmetics. To read more about the Fund, as well as view the past VIVA GLAM campaigns, visit MACAidsFund.org. To view our Copyright and Permissions Policy, please view our Copyright Information page.